Trust playful: Greenpeace reveals deceptive quality marks!

Trust playful: Greenpeace reveals deceptive quality marks!

Laimgrubengasse 10, 1060 Wien, Österreich - The environmental protection organization Greenpeace has published alarming results on food quality marks. A comprehensive examination of 42 The best known seal shows that more than a quarter of these characters are not trustworthy. It is particularly worrying that over 60 percent of respondents are concerned about their purchases in the Greenwashing supermarket, as a current survey by the market research institute integrally on behalf of Greenpeace. Consumers are increasingly losing confidence in the sustainability promises of these quality marks. Against this background, Greenpeace demands more clarity and transparency through its revised quality sign guide "drawing tricks". According to Melanie Ebner, agricultural expert at Greenpeace, clear, reliable information for sustainable decisions is essential. ots.at reported that renowned seals such as the MSC and RSPO have a negative effects on environmental targets can.

In addition, the survey shows that consumers trust the AMA quality mark, which spontaneously called more than 70 percent of those surveyed. Nevertheless, this is misleading, since conventional products under this seal often do not have the ecological effect hoped for by the buyers. Nunu Kaller, consumer spokeswoman at Greenpeace, criticizes the marketing strategies of the AMA, which convey a picture of natural agriculture, even if genetically modified feed in animal husbandry is still allowed. This means that many consumers in faith in buying high -quality products are unknowingly confronted with genetic engineering, warned Kaller. Further details on these results can be found in an article on greenpeace.at .