Organic food: More and more important in purchasing! The latest numbers reveal trend!

Organic food: More and more important in purchasing! The latest numbers reveal trend!

Laimgrubengasse 10, 1060 Wien, Österreich - In 2024, the market for biological food in Austria has experienced another impressive upswing, as the current figures of the Rollama prove. According to this, the organic market grew by 5.5 % and valuable by 3.7 % compared to the previous year. This marks a new all-time high in both the amount purchased and in sales of biological products, so that 13 percent of all food purchases are now made of organic products. This clearly shows that organic foods become a matter of course for many Austrians, which is visible both in everyday life and in shopping habits, as from b2b.amainfo.at

Overall, the current surveys show that the organic market not only grows, but is also increasingly integrated into consumer consciousness and purchase decisions. The data proves that organic is no longer a niche, but has become an integral part of Austrian eating culture and nutrition.