Valentine's Day 2025: Congratulations, but there is no gift!

Valentine's Day 2025: Congratulations, but there is no gift!

on Valentine's Day, February 14, 2025, love was in the air and people celebrated their own way. As the Krone , flowers came first of the gifts, followed by sweets and restaurant visits. Political prominence interfered in the celebrations: FPÖ boss Herbert Kickl wished on Facebook with a warm post, supported by over 3000 likes that everyone spend a nice Valentine's Day with the people who are close to their heart. Critical voices, on the other hand, addressed Neos boss Beate Meinl-Reisinger, whose Valentine greetings were not the same well as many users already noted in their comments.

survey results on buying behavior

The average editions of the Austrians for Valentine's Day, according to a survey by SME research Austria, amount to between 50 and 70 euros. The custom of Valentine's Day has historical roots that go back to Austria to the occupation soldiers. Roses, tulips and orchids are particularly popular this year. A survey by Simon-Kucher & Partners also shows that many gifts tend to buy their valentine gifts through local retail or mail order, which illustrates the changed shopping habits. This development is further illustrated in the graphic on the purchase decision, which was published on Statista

Governor such as Wilfried Haslauer and Johanna Mikl-Leitner also used Valentine's Day to celebrate love and put themselves in the limelight on social media. These political forms of expression show that Valentine's Day is not only important for couples, but also for public life.
The day not only brought with it personal, but also political messages - a colorful mix of love, criticism and party mood!