Prices for pineapple juice steeply climbing - dryness hits harvested!

Prices for pineapple juice steeply climbing - dryness hits harvested!

The fruit juice industry is currently faced with a dramatic situation: the availability of pineapple juice has become scarce and expensive. According to the Association of the fruit industry, the inventory of the manufacturers are almost exhausted, and the harvests in the main cultivation countries such as Thailand and the Philippines have dropped by more than 50 percent due to extreme climatic conditions, so krone.at . These crop failures are the result of persistent drought and heavy rainfall, which also had devastating consequences in Costa Rica.

The producers report falling delivery quantities surprised. In addition, the fresh pineapple fruits that get on the market are much smaller than usual. Although the prices for pineapple juice have remained stable according to the price comparison portal - between 2.89 and 3.55 euros per liter for well -known brands and 2.99 euros for direct juices from discounters - the uncertainty regarding future price increases could burden consumers. While the production costs for direct juice have risen to around $ 1300 per ton, which corresponds to an increase of 50 percent compared to the previous year, further price increases cannot be ruled out.

long -term tradition and challenge

In Germany, the fruit juice industry looks back on a long and successful tradition. In 1951, 1,600 DM generated a total of DM 50 million, today the industry turnover with impressive 3.2 to 3.5 billion euros is. Companies with a medium -sized structure have managed to establish themselves as a European pioneer in the industry, reports fruchtsaft.de . With over 7,500 employees, they produce around 2.9 billion liters of fruit juices, nectars and silent fruit juice drinks every year, supported by in -house quality management systems that strengthen trust in German fruit juice manufacturers.