Austria's music market breaks records: 7 % growth in 2024!

Austria's music market breaks records: 7 % growth in 2024!

The Austrian music industry is located in the fast lane! According to the annual report of the IFPI, sales in 2024 rose by impressive 7 percent to a total of 254 million euros. This marks the eighth year in a row with sales plus. The increase in streaming numbers, which increases by 16 percent to over 20 billion song calls, is particularly noteworthy. The sale of records also achieved a strong result with an increase of 6.5 percent. This is clear proof that the domestic music culture flourishes despite difficult economic framework conditions, as global trends and local talents

The transformation of music sales towards global streaming platforms has brought about challenges for Austrian acts, but many artists take the opportunity to win international fans. With a total of 60 percent growth in licensing, the domestic musicians show that they are more valued in the international music landscape than ever. This underlines that the Austrian music scene not only gains importance locally but also globally and has established itself as an essential part of the international music industry.