War of streaming giants: Who keeps the best content?

War of streaming giants: Who keeps the best content?

In the steadily growing competition of streaming providers, there is an intensive struggle for first-class content. While companies such as Netflix and Amazon are increasingly using advertising and offer live broadcasts, traditional broadcasters have optimized their programs for their online platforms. At the world's largest TV fair Mipcom in Cannes, Jens Richter, a member of the board of Freilantle, said that all channels and streamers now "fish" in the same "pelvis" to show the same content. The famous German director Wim Wenders commented critically about the practices of streaming services and emphasized that he did not want to work with them due to the "greed" of the providers. He said: "What do you want to do with the content? After the evaluation, they all come into a large crypt, and many are dead for all times" (as from vienna.at reports)

Netflix and the subscription model

Netflix remains a central player in the streaming sector with an extensive catalog of series that ranges from classics to current hits. The subscribers pay a monthly fee and can access the content indefinitely without additional costs. However, Netflix now pursues a strict policy against sharing passwords beyond budget limits, which leads to an increase in user numbers. Many former running riders have recognized that it has failed to complete their own subscription instead of turning their back on Netflix. This indicates that the company's economic success is strongly coupled to the proximity to traditional TV offers, such as yidio.com notes.

Despite the challenges with which many providers are confronted - including $ 16 billion in debt at Netflix - conventional television remains relevant. In the digital age, too, 72 percent of spectators in Germany show linear TV at least once a month. This shows that the boundaries between traditional transmitters and streaming providers are still blurred and the industry is in a dynamic change.