Record sales and international expansion: Rauch fruit juices on success course!

Record sales and international expansion: Rauch fruit juices on success course!

Rankweil, Österreich - Rauch fruit juices celebrate a remarkable sales record! In 2024, sales of 1.77 billion euros were achieved, an increase of 5.1 percent compared to the previous year, when sales were 1.69 billion euros. Managing Director Jürgen Rauch emphasizes that the company's "broad market list" is a decisive success factor. Despite global economic challenges and drastic cost increases in the industry, as a food manufacturer, it was less susceptible to economic fluctuations, such as Oe24.at reported.

However, the plant disease "Orange Greening" is an important problem, which significantly impairs the global orange harvest. The disease, which affects citrus trees and makes the fruits inedible, has led to considerable cost increases. In order to counter this challenge, the company increasingly switches to alternatives such as apples, mangoes and currants, but the prices are also increasing here. As a result, consumers have to dig deeper into their pockets for many products, as can be seen from the current reports.

international expansion and new technologies

In order to meet the increasing international demand, the company has put a modern glass filling system into operation at the headquarters in Rankweil. This can fill astonishing 40,000 glass bottles per hour since December 2024. In addition, Rauch has expanded fruit juices its international locations, including in Arizona and south of Berlin. In northern Macedonia, a work was taken over to strengthen internal raw material supply and reduce dependencies. The company now has 16 works and seven branches, with an increase to 2,984 employees, which represents an increase of 258 compared to 2023, as vorarlberg.at informed.