Data protection online: How to legally secure your web analysis!

The city of Rosenheim has published its current population for 2024. According to Radio-Charivari.de , the population rose compared to the previous year. These statistics are important for the planning of infrastructure and services in the city.

The more precise numbers and their effects have not yet been announced, but the new statistics could result in significant changes in the cityscape and in the political decisions.

data protection for web analysis tools

In connection with the use of web analysis tools such as Matomo, the IT-Law law firm has published important information on legal use. Matomo, formerly known as Piwik, must be used in accordance with the data protection regulation (GDPR), as it-recht Kanzlei

include essential requirements for lawful use:

• Anonymization of the IP address : Matomo collects and saves IP addresses that are considered personal data. It is recommended to use the "Privacymanager" plugin for anonymization.
• Cookie consent : Before setting tracking cookies, the explicit consent of the user is required. Users must have the opportunity to revoke their consent at any time.
• Use of Matomo without cookies : It is possible to deactivate tracking cookies, which uses an anonymized and limited `config_id`.

Another important aspect is the deletion of old data; Existing analysis profiles that were created before the adjustments are considered to be illegal and must be deleted.