Maisel & Friends: Bayreuth's Bier-Mekka as Visitor Attraction of the Year!

Maisel & Friends: Bayreuth's Bier-Mekka as Visitor Attraction of the Year!

In the heart of Bayreuth, a real paradise for beer lovers has established itself: the Maisel & Friends brewery area. The area in London was recently voted at the World Beer Awards for the "Visitor Attraction of the Year 2024", which is not only a triumph for the Maisel Brothers, but also for the city itself.

The brewery, which has been at the top of the variety of beer for four generations, has continuously expanded its offer in recent years. Visitors have the opportunity to experience how beer is brewed up close while at the same time can they enjoy the art of coffee and can enjoy a variety of international dishes. This combination makes the visit a unique experience that inspires worldwide. "We are already an attraction for beer and pleasure fans from all over the world and this top-class recommendation for a visit to us makes us incredibly proud," said Michael Feuerstein, the business field manager of the brewery.

The meaning of the World Beer Awards

The World Beer Awards are a renowned international competition in which the best beers of all beer styles recognized by the industry are awarded. In addition, the competition emphasizes special attractions that offer visitors added value in connection with beer. The award from the Brüder Maisel brewery goes beyond the pure recognition of beer quality - it shows that the brewery area is an outstanding goal for tourists who want to learn more about the culture of brewing beer.

The brewery pursues ambitious goals. "We want to make the brewery tangible in all its facets," said Feuerstein. The vision is to become one of the most important beer travel destinations worldwide. "In recent years we have realized numerous projects that made our brewery area a mecca for beer enthusiasts," he added. He is particularly pleased that more and more people are not only because of Richard Wagner, but also because of the diverse beer experiences.

future projects and attractions

But that's just the beginning: Around the historic parent company, which was built in 1887, other attractions are planned. These are intended to offer guests an interactive experience with the four main porches of the beer and thus bring the brewery closer closer to the brewing. Whether young or old, everyone will get their money's worth and experience the passion for brewing up close.

The awarding of the brewery at the World Beer Awards illustrates how important the connection between tradition and modernity in the brewing is. This mixture not only attracts local visitors, but also tourists from all over the world who are interested in the beer culture and the associated enjoyment experiences. In addition, the brewery will continue to work on the improvement and expansion of its offers to satisfy the increasing demand.

Overall, the Maisel & Friends brewery site stands for more than just good beer; It is a place of pleasure and the discovery that celebrates the culture of brewing beer in all its facets. The award as "Visitor Attraction of the Year 2024" is not only confirmation of the hard work and the commitment of the brewery, but also an important step into the future of brewery tourism in Germany.