Data protection or advertising: How good are the new models really?

Data protection or advertising: How good are the new models really?

Wolfsburg, Deutschland - The rumors about the change from Florian Sildillia to Wolfsburg do not end. The player has made it clear that he is not planning to switch to the wolves. As kicker.de , Sildillia stays loyal despite the interest of Wolfsburg and wants to concentrate on the upcoming challenges.

In the field of digital media, the introduction of PUR subscriptions ensures excited discussions. The publishers of mirror, time and standard have introduced these subsidized models to offer readers the opportunity to consume their content largely and without extensive tracking. According to netzpolitik.org , the PUR model not only stands for a better reading experience, but is also an answer to the new interpretation of the General Data Protection Regulation. This is intended to protect users from tightened tracking measures, while the publishers secure their income from advertisements at the same time.

While the PUR subscription of the standard is celebrated as really ad-free, the other publishers are criticized because some elements of tracking continue to exist. For example, both the mirror and the time have implemented Google Analytics and other tracking tools, which raises questions about the actual freedom of advertising. In an increasingly digitized world, it becomes clear that the balance between data protection and financial interests of publishers is a significant challenge.