Apple's stock market throne wobbles: tariffs do customers into the shops!

Apple's stock market throne wobbles: tariffs do customers into the shops!

Vienna, Österreich - Apple has lost the title of the most valuable company on the stock exchange today after the share has lost over 20% of its value in the past few days. The uncertainty among investors is great, especially due to the China tariff imposed by President Donald Trump. These tariffs on imports from China, which come into force from Wednesday and can be up to 104%, could have serious effects on Apple's business model. Microsoft has now taken over the leadership position with a market value of around $ 2.64 trillion, while Apple follows almost $ 2.6 trillion.

The majority of the iPhones are currently being produced in China, which puts Apple in a difficult situation. CEO Tim Cook tries to get an exception to the tariffs. If this does not succeed, Apple plans to deliver iPhones from India to the United States in the future, where a inch of 27% applies. Analysts, such as Dan Ives, warn that iPhones could cost up to $ 3,500 in the United States if they are produced there. It is also estimated that a relocation of 10% of the supply chain to the USA could cost three years and $ 30 billion. Craig Moffett pointed out that Apple has invested over 15 to 20 years in building its supply chains and that the necessary qualifications lack the necessary qualifications.

increasing customer frequency in Apple stores

Despite the challenges, US Apple stores recorded an increase in customer frequency by up to 54%after the announcement of punitive tariffs. Customers apparently want to stock up at old prices before the price increases come into force. Analysts estimate that iPhones could become up to $ 350 more expensive due to customs policy. Around 85% of the iPhones are currently produced in China, while only 15% are manufactured in India. The dependence on Chinese production facilities remains high, since existing production locations outside China cannot cover demand.

Critics of customs policy warn of negative consequences for the competitiveness of the US economy. However, the US government states to this policy, with the claim that the tariffs "make America richer". Short -term increases in sales Due to a pre -shifting purchases, the structural challenges that arise from the tariffs cannot compensate for

outlook and challenges for Apple

Despite all the difficulties, the Apple share shows a certain resistance and has risen by 0.63% to $ 182.61. Nevertheless, the share has lost exactly 18.31% in the current week. Analysts discuss the uncertainties that arise from Donald Trump's return to the White House, especially with regard to trade tariffs. China remains a central market for Apple, both in production and sales.

The demand for the new iPhone 16, which is equipped with AI features, has so far disappointed. The same applies to sales that declined in five out of eight quarters. For the coming year, only moderate sales increases will be forecast that remain behind the leading companies in the industry. Investors still rely on Apple, supported by stable liquidity and continuous share return purchases. However, the long -term development of the share will depend on future innovations and the ability to manage external risks such as the customs problem.